You have a vision for your brand, but your website’s design may not be reflecting it. Perhaps your site looks outdated, feels cluttered, or lacks the visual appeal needed to captivate visitors. Even if your site’s functionality is in place, poor design can leave users disengaged and less likely to trust your brand.

In today’s digital landscape, first impressions are everything. A design that doesn’t immediately resonate can send users bouncing, losing you valuable engagement and potential sales. When design elements feel disconnected or fail to reflect your brand’s values, visitors may struggle to find what they need—or lose interest altogether. This isn’t just about aesthetics; it’s about reinforcing your brand’s credibility and creating a seamless, enjoyable experience for users.

At UX Inspector, we specialize in creating custom web designs that aren’t just visually striking but strategically aligned with your brand and user needs. Our design process goes beyond the surface, focusing on layouts, color schemes, and visual hierarchy to craft a cohesive, inviting look and feel. Whether you’re starting fresh or looking to breathe new life into an existing site, we’re here to make sure every design choice serves a purpose and supports your business goals.

The design for Femme Nordic was iterated upon over several years. Did you know it once didn’t even have a search button?

Our Approach to Website (Re)design

We distinguish between web (UI) design and UX design, allowing you to first establish the core functionality of your site before honing in on its look and feel. But make no mistake—the visual design is still a crucial part of the overall user experience.

Understanding your brand and vision

We start by getting to know your brand inside and out, ensuring that every design choice reflects your values, goals, and unique personality. Our team collaborates with you to define the essence of your brand, transforming it into an engaging visual experience that users connect with from the moment they arrive.

Building design elements that enhance user experience

Our design approach centers on more than just aesthetics. We consider how each element—colors, typography, images, and layouts—affects user perception and engagement. By focusing on visual hierarchy and intuitive navigation, we make sure that your site looks great and supports smooth, enjoyable user interactions.

Prototyping to perfect the design before launch

Our team creates interactive design prototypes so you can see how the final product will look and feel before it goes live. This phase allows us to refine every detail, ensuring the final design matches your vision and functions seamlessly in the real world.

Your Vision, Our Versatility

Worried that your website’s needs might be too unique or complex? At UX Inspector, we bring experience across a wide range of platforms and setups, so whatever your vision, we’re ready to make it happen.

For many projects, WordPress is our platform of choice, offering the flexibility to create anything from streamlined blogs to robust business sites. We specialize in crafting bespoke themes that perfectly align with your brand and have developed custom plugins to add advanced features tailored specifically to client needs.

But if your project calls for something different, you’re in the right place. We’re well-versed in vanilla HTML, CSS, and JavaScript for fully custom builds, as well as Shopify for eCommerce, enabling us to create sleek, high-performing online stores. With additional expertise in frameworks like Laravel and other popular site generators, we’re equipped to deliver the right solution—no matter the platform or complexity.

Here’s a few of the clients I’ve worked with and projects I’ve worked on. You can find this grid on my company site macalpineventures.com

Proven Results Through Client Success Stories

Over the years, UX Inspector has transformed websites across various industries, elevating brand perception and boosting engagement. Our designs have helped businesses like Yorkshire Independent Referrals stand out with refreshed, modern looks that reflect their values and attract users. Clients have seen the impact of our design-first approach, with feedback highlighting the visual and functional improvements that make a real difference.

“Thanks for your work – it looks truly amazing.”
Simon, Barrass Electrical

“I’ve been working with Calum for a while now and I can vouch for his ability, honesty, and integrity – he’s helped me with a few different projects, and he’s one of a very small number of people I would trust to do work that I put my name to.”
Chris, Elan Smart Solutions

An Investment Tailored to Your Needs

Every project begins with understanding your business goals and the unique challenges your site faces. From there, we define a clear timeline and scope, ensuring every step is designed to maximize your return on investment.

The time we spend depends on the work required: simple landing page updates may only take a day, while more widespread changes could take a week. For businesses looking to overhaul their site entirely, we may dedicate up to a month to crafting an intuitive, high-converting user experience.

Our day rate starts at $500, making it easy to scale your investment based on the scope of your project. Whether you need quick adjustments or a full-scale transformation, the value lies in the results—better engagement, higher conversions, and a site that works harder for your business.

Get a Design That Makes An Impact

Your website’s design is one of your brand’s most powerful assets. Let’s create a site that not only looks great but actively supports your business goals. Claim your free site audit today to explore how a custom web (re)design can enhance your digital presence, attract the right audience, and drive meaningful engagement.

Transform your site into a visual experience that works as great as it looks.